Congratulations! Your new website on Wangog.pl has just been published. This is a crucial step in your company's or brand's online presence. But getting your website online is just the beginning. To attract customers, increase your visibility, and truly support your business, it's worth taking the next steps. What shouldn't you forget, and what tools can you use to accelerate the development of your website on Wangog.pl? Read this practical summary.
Check and customize your website
After publishing your website, thoroughly check its appearance and functionality on both your computer and smartphone. Review all sections and subpages. Test the contact form and verify that links lead where they should. Make sure that images and text display correctly and don't contain typos or outdated information. If you notice anything that needs improvement, report a minor or major change via the chat in the Wangog.pl user panel.
Add your domain
By default, your website runs at [alias].wangog.pl, but you can connect your own domain, such as yourCompanyName.pl. This is crucial for building a professional image and recognition. If you already have a domain, configure it according to the instructions in the dashboard or with Wangog.pl support. If you don't have a domain, you can purchase one directly from the website.
Complete and develop content
Your website should always be up-to-date. Include accurate information about your offerings, products, experience, testimonials, and news. Add valuable blog posts—even a short, practical article once a month—will help build your Google ranking and show customers that you're current and up-to-date in the industry.
Activate and manage the contact form and chat with customers
Both tools help convert visitors into actual customers. Make sure your contact form is working properly and test its submission. Consider launching a chat service you manage; many people will ask a question more quickly in chat than by email.
Take care of your presence on Google
To make your website easy to find, SEO activities are essential. The basic elements include:
- Texts on the website containing the most important keywords in the industry.
- Unique descriptions and titles in sections (Wangog.pl panel will help you set this up).
- Adding the page to Google Search Console.
- Creating a Google My Business card (optionally, Wangog.pl consultants can help with this).
You can also purchase additional SEO services or order an advertising campaign at Wangog.pl, but you will need to take the first basic steps yourself in the user panel.
Use social media
Social media promotion is practically mandatory these days, whether you run a small business card, a multi-page website, a store, or a blog. Start by creating a company profile on Facebook, LinkedIn, or Instagram (depending on your industry). Regularly publish short messages, interesting facts, photos, and links to new blog posts. Each post should include a link to your website on Wangog.pl or your own domain.
Remember to invite friends and clients to follow your profile and add your website address to all your social media descriptions.
Add your website to company directories
Register in industry directories, business maps, services like Panorama Firm, pkt.pl, Oferteo, Google Maps, and local city portals. This helps build credibility, and additional links from these services increase your chances of a good Google ranking.
Start building your mailing list
You can run a newsletter on your website. Let users sign up for information about new articles, promotions, and new products. The sooner you start building your mailing list, the better. After a few months, it will be your own, stable channel for reaching customers.
When to start advertising, what forms to choose?
If you want to quickly acquire customers or want to promote your online store, consider paid advertising.
- Simple Google Ads ad (Wangog.pl can prepare it for you or advise you).
- Facebook/Instagram advertising is great for local, service and e-commerce promotion.
- Remarketing reminds people who have already visited your website about your offer.
You don't have to invest large budgets right away. It's worth starting with a small test campaign and observing the results. The Google Ads/Facebook Ads panel allows you to set a daily spending limit.
Actions depending on the type of website and industry
Local SEO (Google Maps, business directories, Facebook) is key. Your goal is for local customers to find you and easily contact you.
A multi-page website, beyond local SEO, should also include a valuable blog and a professional website design. Run a newsletter, collect customer reviews, and share them with others.
Online store with product descriptions, comprehensive category descriptions, social media activity, and Google Ads product campaigns. Collect email addresses and encourage customers to return (e.g., through special promotions for subscribers).
A blog is all about consistency and content. Publish regularly, share your articles on social media, and consider collaborating with other authors or bloggers.
Monitor the results and develop the website
From the outset, measure the number of page visits (e.g., through Google Analytics). Identify which traffic sources generate the most visitors and who contacts you most frequently. Regularly ask visitors how they found the site and what we can improve.
Don't be afraid of change—expand your website, add new sections, and add new features. Thanks to the user panel and Wangog.pl support, you can do it conveniently and stress-free.
Summary
Creating a website on Wangog.pl is a great start, but success depends on your actions after launch. Develop content, maintain visibility, leverage social media, build relationships with customers, and regularly analyze the results. Only then will your new website truly attract customers and help you grow your business. And if you have any questions, you can always reach out to our consultants via chat in the user panel!